The 3 BIGGEST Blocks that Stop Coaches from Contracting You

VAs, are you working hard to get clients, wondering why it isn’t easier? Do you know other VAs who seemed to have no trouble at all filling up their businesses with ideal clients?

There are many possible reasons you may not be attracting clients as quickly or easily as you like, but what I’m going to focus on here today are three of the biggest blocks that prevent coaches from contracting a Virtual Assistant.

Stop #1

They aren’t clear about what your strengths and specialties are: Coaches aren’t looking for a VA who can “do it all.” In fact, they know that no one can be good at everything, so if you say you do it all, they are more likely to pass you by, not less likely.

What they want is to know what your core strengths are, and what you love to do. They want to know what you can do sufficiently well that works for you, and they want to know what you hate to do . . . and don’t do well at all.

You see, if your core strengths and what you love to do match up with their goals, you’ll be the perfect match for them. They can find someone else to do the stuff you’re not good at.

But many VAs will say yes to everything a coach wants, or say they can do everything well, because they don’t want to lose the client. This frustrates coaches because they never really know until they begin working with a VA what that person’s strengths and weaknesses are. And it may not be a match.

It’s not good for you as the VA, either. What you want is an ideal client who loves your work and raves about you to other coaches. You want a fan who refers you. That’s only going to happen if your core strengths match up with what that coach values most.

In fact, this has become such an issue among coaches, that I created an assessment that helps Virtual Assistants and Coaches find their ideal match in each other.

As a VA, if you present this assessment to a prospective coach client, you’ll not only look incredibly professional, but you’re a “shoo-in” to be contracted by grateful coaches who are happy to find a VA they know is a good fit.

I’m offering the assessment to you this month at the special price of $47 (value: $87). Just enter the following code when you purchase it: ATTRACT For more info and to purchase, click here: www.thevasuccesscoach.com/assessment

Stop #2

It’s not clear that you specialize in working with them: Coaches want to know that you understand them. They want to work with VAs who “get” coaches, who have the particular mindset and skills needed to help a coaching business grow.

Many VAs are afraid to make it clear that they specialize, because they think they’ll be cutting out all the potential clients who aren’t in their niche. But the truth is, it’s much harder to get clients if you don’t have a niche, because most people want someone who specializes in them only.

So you’ll actually get more clients by working exclusively with coaches. In fact, many coaches have told me they only look for VAs who work with coaches.

The exception is VAs who work with coaches and speakers. Most coaches are speakers and vice versa, so it loosely qualifies as the same niche.

Stop #3

You don’t market yourself well, which tells them you won’t understand how to help them market themselves well: Most coaches are looking for more than just a general administrator to do basic tasks. They want “back-end” internet marketing tasks performed on a regular basis.

So they want to know that you understand those tasks, that you know why they are important, and can even offer a suggestion on occasion. And they want you to catch obvious mistakes.

If they look at your own website and marketing and it reflects a lack of knowledge on how to effectively market yourself, they may pass you by for someone with more savvy in that area.

So if you’ve never had mentoring or coaching in how to market yourself effectively, or it’s been a while since you’ve “tuned up” your site, it may be time to start thinking about hiring a business or marketing coach. If you’d like help with marketing, or taking effective action to correct any of the “Stops” above, please email me for a free consult at Kellie@theVAsuccesscoach.com

If you’d like to hear more about what coaches are looking for in a VA, and you haven’t yet listened to my FREE “6 Coaches Tell-All Teleseminar,” it’s a must-hear! To learn more, click here: www.thevasuccesscoach.com